HyperCommute is a next generation transportation system with a focus on high speed, luxury commuter railways.
My role in this project was to design a personal infotainment experience which passengers can control from their mobile device.
A mix of UX/UI work with user research and interviews and translated them into sitemaps, wireframes and prototypes for clients such as Grab, Trivago etc. I also designed the overall functionality of the product and iterated upon it to ensure a great user experience.
My role on SK-II as a creative is to design beautiful and engaging advertising creative campaigns for global markets in support of marketing and merchandising initiatives across video, digital, social media, print, merchandising, out-of-home and more.
Also to deliver imaginative, conceptual thinking to advance and elevate SK-II and ensure all digital touch points to meet brand expectations.
Dream Again | SK-II #changedestiny
Kids vs. Adults dreams - SK-II
Limited Edition Chinese New Year In-store video 2019.
SK-II: The Change Destiny Film - Tang Wei
SK-II Butterfly LCD Video
SK-II Sakura LCD Video
SK-II RNA Power LCD in store video 5x loop
Strategy, Concept and UI/UX campaign for Guinness Singapore.
Concept, Strategy and Storyboard for Remote controlled banner idea for Deutsche Telekom.
Digital Film for Vicks Thailand.
Vicks Baby Balsam - Rockstar
Strategy, ideation, concept and executions for Isuzu Middle East.
An integrated campaign for PUCK Middle East.
An integrated campaign for Visa on the idea of "Drop-In".
An integrated campaign on the idea of Million Books Movement for Starbucks.
UX Visual Design work for XOLO.
Storyboarding, Concept and Strategy for Volkswagen Think Blue Interface case movie.
Volkswagen Think Blue
VW Think Blue Case Movie.
User interfaces for a pitch for Honda India campaigns.
Strategy, Concept, UI and UX for Hp India campaign.
Freelance Digital Art Illustrations for a newspaper client.